800 N Brand Blvd, Glendale, CA / 2020

The outdated design and lack of tenant amenities at 800 North Brand, which was built in 1990, posed a challenge. The building's plaza was underused, and it lacked the contemporary features that are now expected in offices, such as street presence and a creative focal point. We addressed this challenge by creating a new building identity that draws inspiration from the surrounding geography of hills, valleys, arroyos, and mesas.

To create a more inviting outdoor space, we designed a new multi-purpose plaza that features different amenity zones, each with its own custom shading, unique furniture groups, and specialized structures. These zones include a large multi-purpose lawn with communal seating, game equipment with individual lounges, and a café with attendant furniture. At night, dynamic lighting brings the plaza to life and connects it to the media art wall in the lobby.

The lobby's dynamic art installation reflects the Southern California lifestyle and connects the building interior to the surrounding environment. By combining still images of local nature, crowds, and highway traffic with patterns generated in software, the installation creates moving compositions that express the local spirit using "iconic motion."

800 North Brand's transformation demonstrates how older buildings can attract new tenants by creating a new building identity. The diverse range of amenities encourages tenants to create their own journeys and connect with others over shared interests and activities. Additionally, the algorithmic digital art installation ensures that the space feels dynamic and continues to reflect the creativity of the building's tenant base.

CN Core Responsibilities /

/ Lead Designer & client contact
/ 3d design, detailing and rendering
/ Lighting/Media wall detailing and prototyping
/ Interior Design & furniture
/ Plaza planning and coordination
/ Construction administration

Client / Beacon Capital Partners
Experience Design / ESI Design
Landscape Architect / RELM
Specialty Fabricator / Scenic Route
Lighting/Video Integrator / Available Light